The SEP Ecosystem

Scope of the SEP Working Teams

Marketing & Recruitment

Create a comprehensive marketing awareness, messaging, and student recruitment program informed by competitive market analyses and specific directed strategies to: 1) Meet/exceed Admissions KPIs attached to each component of the student acquisition funnel beginning with inquiry and ending with deposits; 2) Unlock access to engage with relevant, incremental audiences; 3) Acquire sufficient applicant volume possessing desired demographic, economic and academic profiles to yield new entering classes comfortably and regularly.

Student Success & Co-Curricular Programs

Work toward identifying key indicators through assessment and institutional research that will result in the identification and implementation of institutional strategies, goals, and programs geared toward impacting the student college experience, not as a set of siloed and disparate experiences, but as one holistic, measurable college experience.

Academic Programs

Consider adjustments to the academic program that prepares us for a new world of students and our students for a new world in front of them. In the process, make sure to value student demand, employer trends, peer school offerings, HIPs, potential impact on graduates' first destinations, facilities, and the ways in which we configure and deliver the curriculum.

Finance & Financial Aid

Explore financial strategies that advance enrollment and retention in consultation with external consultants to ensure affordability, sustainability, and selectivity. Explore additional revenue possibilities.

Working Team Deliverables

  • Working Teams generate project ideas aligned with strategies & KPIs 
  • SEP Council evaluates ideas submitted by Working Teams and selects projects to pursue further.
  • Working Teams to develop more detailed plans/proposals.